
About Us
Who We Are
Animation International Ltd. is a Hong Kong company founded in 1979. Its business includes animation film distribution, product licensing and event business.
It has offices in Tokyo, Taipei, Shanghai, Bangkok, Jakarta, Manila, Ho Chi Minh City, Mumbai, Kuala Lumpur, Dubai, and Istanbul in Asia.
With the integration of our characters, consumer products can enhance their popularity and appeal, resulting in increased brand awareness and higher brand recall.
AI's family of over 500 licensees has filled up the retail corners with innovative and creative consumer products across the region. The business of AI widely covered different licensing rights of consumer products, films, new media, promotions, music, and events, which all of them also created a very big impact to the market.
Being the exclusive agency of these popular properties, besides DORAEMON as our most ever-green character, we also handled other titles like CRAYON SHINCHAN, KUMAMON and so on, which are creating a big impact on its market with a wide range of related merchandises as well.
At the same time, AI has established long-term business relationship with TV stations and production companies from Japan and works directly with the major distributors in local markets.
In an effort to best align content with each market variables, AI identifies specific and niche projects for investments in co-production for key genre and markets. With the proactive thinking and deliberate marketing plan, AI probably can write a new page for the licensing industry in the near future.
Mission Statement
To be the leader in delivering high quality, uniquely creative and entertaining consumer products and services.
Purpose
To bring a magic of our character to all, across the region and beyond.

Our Service
What We Offer

Promotional Licensing
The charisma of our characters also extends to the commercial world and has helped many companies get their message across directly to their target consumers and audiences in the form of collaboration, advertisement, and promotional programs.
Key characters have been strategically used in Social Media, TVC’s, Print Ads, redemption items, and, in creative combinations of the above.

Product Licensing
AIHK also assists with concept development, design, gift & premium development, and works to align the movie's release schedule with the launch of the advertising campaign. Associating your product with a beloved character can create positive brand associations, as well as making your merchandise more appealing.

Marketing &
Event Business
Animation International attends many major B to B, B to C events in Asia.
Also brings character to shopping malls and entertainment facilities across the region to draw crowds to promote their businesses.

Content /
Media Distribution
We represent few of the most popular children and youth films and TV shows such as Doraemon and getting them to theaters, TV channels, VOD platforms in Asia.
Contact Us
Any Inquiries
Animation International Limited
Address: 23/F, Times Tower, 391 - 407 Jaffe Road, Wan Chai, Hong Kong
Tel: (852) 2575 1520
Email: mkt@ail.com.hk
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